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Email deliverability

Build the foundations before you send.

Dedicated sending domains, mailbox preparation, authentication, and measured volume support your outreach. Keep their health visible as the campaign runs.

01 / Prepare the sender

Give the infrastructure time and attention.

Deliverability depends on the sender, the audience, and the message together.

  1. 01

    Set up the domains

    Configure dedicated sending domains, mailboxes, and authentication before outreach begins.

  2. 02

    Ramp deliberately

    Use configurable warming and sending limits. Set the start, ceiling, and pace rather than increasing volume all at once.

  3. 03

    Watch the signals

    Review bounce rates, complaints, authentication, and warmup status. Use the findings to guide the next operational step.

02 / Authentication

Three records with different jobs.

SPF

Lists which servers are allowed to send mail for your domain, so receivers can reject forgeries claiming to be you.

DKIM

Signs every message with a cryptographic key. The receiver checks the signature to confirm the mail really came from your domain and was not tampered with.

DMARC

Ties SPF and DKIM together and tells inbox providers what to do with anything that fails, the policy that protects your domain from spoofing.

03 / After launch

Keep the checks connected to sending.

Tracking domains

Separate tracking infrastructure from the main application domain, with client-level assignment.

Address validation

Use email validation and cached results to identify risky records before sending.

Sending controls

Campaign limits, mailbox windows, and opt-out handling stay part of the email workflow.

Explore sending controls
Keep exploring

See how it fits your team.

Questions, answered

Your questions, answered.

01

What is email warming and why does it matter?

Warming introduces sending activity gradually while the team monitors mailbox health. It is one part of preparation alongside authentication, audience quality, content, and measured volume. Warming does not guarantee inbox placement.

02

How does the volume ramp work?

The ramp is configurable. A typical schedule starts low and climbs over a couple of weeks, for example 2 emails a day building to 20 a day over 14 days, so volume rises only as fast as reputation can support it. You control the start point, the ceiling, and the pace, and the deliverability dashboard shows where each sender sits in its ramp.

03

Do I have to set up domains and DNS myself?

No. We handle the full domain lifecycle. We can buy sending domains for you, configure DNS automatically, provision SSL, and set up the DKIM, SPF, and DMARC records that authenticate your mail. That authentication is what lets inbox providers trust your sends, and getting it wrong is a common reason cold email lands in spam, so we own it end to end.

04

Why use a separate tracking domain?

A separate tracking domain keeps tracking infrastructure distinct from the main application domain. SalesHive supports client-level tracking-domain assignment. Tracking configuration is part of the wider deliverability review, alongside the audience, sender, and message.

05

How do I know my deliverability is actually healthy?

Review available bounce, complaint, authentication, and warmup signals alongside campaign results. Address validation helps flag risky contacts, but a valid address does not guarantee delivery or an interested buyer. Investigate changes before increasing volume.

06

How does this connect to the rest of the email platform?

Domain setup, mailbox preparation, tracking configuration, and monitoring support the same platform that writes and sends outreach. Sending limits and suppression checks remain part of the workflow. See the email platform page for campaign and follow-up controls.